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Welcome to Healthy Wealthy & Smart 2013, a virtual conference for physical therapists.

I have selected 20 speakers who will provide the most current and evidenced based information to bring your physical therapy career to the next level. Each expert speaker will give you tips that you can immediately put to use in your direct care of patients, your business, and your life.

During this series, you will learn from some of the best and brightest in the fields of physical therapy, business, nutrition, and mindfulness.  The best part is, you can learn from the comfort of your own home and at your own pace.   Once you purchase the Healthy Wealthy & Smart 2013 complete package you will have lifetime access to this ground breaking and exciting conference.


The cost of the Healthy, Wealthy & Smart 2013 Package is $249.00.

Here are the speakers and their topics:


Dr. Joseph Brence

The M.I.P. Algorithm: A Clinically Applicable Model to Motor Control


Dr. Francois Prizinski

The M.I.P. Algorithm: A Clinically Applicable Model to Motor Control


Marianne Ryan

Postpartum Women – The Importance of the 3 Stages of Physical Therapy Treatment after Childbirth


Dr. Michale M. Reinold

What Is Instrument Assisted Soft Tissue Massage (IASTM) and Is It Right for Me?


Erica Meloe

How to Grow Your Practice by Adding Massive Value for Your Clients & Create a Raving Fan Base


Hillary Irwin

The Power of Proper Nutrition


Sonja Keller

Mindfulness in the Workplace


Lori Fields

The Value of Taking Care of Yourself While Caring For Others


Dr. Adriaan Louw

Therapeutic Neuroscience Education


Dr. Emilio “Louie” Puentedura

Physical Therapists Leading Research Efforts to Validate Spinal Manipulation


Barrett Dorko

Complex Understanding, Simple Method


Diane Jacobs

When Pain is Primary Problem, Treating Pain Should Be Primary Focus


Dr. Jason Silvernail

Step by Step Guide for Interview, Evaluation & Treatment of a Patient with Cervical Pain


Sandy Hilton

The Influence of the Brain in Persistent Pelvic Pain


Dr. David Butler

Graded Motor Imagery


Jerry Durham

Converting Conversations Into New Patients


Alan Siegel

Critical Ingredients in Building Your Brand Identity


Dr. Laurence N. Benz

Left out and Forgotten: What PT’s are Missing in Patient Care


Dr. Jarod Carter

Success in the Cash-Based Practice Model


Kelly Lynn Adams

7 Secrets to Go From Passion to Profit in Your Business


Website_HeadshotI started my physical therapy career in an inpatient hospital in Scranton, Pa. Moving to New York a few years later, I had the opportunity to work for the New York public school system, Broadway musicals and orthopedic outpatient clinics. While the work was rewarding, I always felt like I could do more to serve my clients.

As I was searching for ways to provide a more comprehensive approach to practicing physical therapy, I became overwhelmed with requests from clients to be seen in their home or office. This was an opportunity to provide not just convenience, but a different kind of practice. By adopting a “concierge” model, I could dedicate a full hour of one-on-one treatment to each and every client. Now, I had ample time to evaluate, treat and re-evaluate. The concierge model allowed me the time to provide vital client education. My clients would now benefit from a comprehensive home education program.

I graduated from Misericordia University with my masters degree in Physical Therapy. Now I’m thrilled to be embarking on my Doctorate of Physical Therapy from my alma mater beginning this summer.

I am also the host of a weekly radio show, Healthy Wealthy & Smart. The aim of the show is to provide the latest and best information on health and wellness from leading experts. I want my listeners to live a healthy and pain free life. The show promotes the profession and provides a channel to get the most accurate information out there for both practicing physical therapists and everyday people.

Below is an overview of all of the speakers, some of the content you will learn in each video, and any bonus materials from the speakers.


The M.I.P. Algorithm: A Clinically Applicable Model
to Motor Control

Dr. Joseph Brence, PT, DPT, COMT, DAC
& Dr. Francois Prizinski, DPT, OCS, DAC, COMT

JoeBrenceJoseph Brence, DPT is a Physical Therapist and clinical researcher from Pittsburgh, Pa. He is also a fellowship candidate with Sports Medicine of Atlanta. Joseph’s primary clinical interests involve a better understanding of the neuromatrix and determining how it applies to Physical Therapy practice. He is currently involved in a wide range of clinical research projects investigating topics such as the effects of verbalizing of pain, the effects of mobilizing vs. manipulating the spine on body image perception and validation of a instrument which will assess medical practitioners understanding of pain. Clinically, Joseph treats a wide range of painful conditions in an outpatient setting including Complex Regional Pain Syndrome, Fibromyalgia, Chronic Fatigue Syndrome, etc. He runs the blog and writes monthly research reviews for SportEx Medicine. Joseph is married to his wife, Kristen, and enjoys spending Sunday’s watching the Steelers.

FrancoisPrizinskiGrowing up in Morgantown West Virginia, Francois attended a Physical Therapy program at WVU graduating Magna Cum Laude with a Master’s Degree in 2005. He attended Temple University for his Doctorate Degree in Physical Therapy in 2006. During this time he placed an emphasis in the area of orthopaedics and attained recognition by the American Physical Therapy Association as a Board Certified Clinical Specialist in Orthopaedics in 2007. Practicing in the Pittsburgh area since 2005, Francois has placed greater emphasis on the study of orthopaedic manual therapy. He enrolled in Sports Medicine of Atlanta’s Manual Physical Therapy Fellowship Program, which allowed him to specialize in Medical Screening, and attained Certification in Direct Access Physical Therapy as well as Australian based Orthopaedic Manual Therapy. Being Fellowship trained in Orthopaedic Manual Therapy, Francois will attain recognition from the American Academy of Orthopaedic Manual Therapists in late 2012. Francois is one of a very few physical therapists with the type of training and credentials which allows him to solve movement based problems in a very successful manner. Francois diagnoses movement dysfunctions of the spine and extremities, and he retrains faulty and compensated movement patterns. He often refers to himself as the “movement guy.” Francois joined The Orthopedic Group team in 2012 to collaborate with our Sports & Spine Care Division. Francois lives in the South Hills of Pittsburgh with his wife and son. He enjoys spending time with his family, exercising, and reading research. Francois’ current research interest is in clinical reasoning and outcomes.

Call Description:

  • Introduction to Motor Control
  • Explanation of our historical understanding of motor control
  • Where did we go wrong…
  • What do we know to be truth
  • Introduction of Motivation, Input, Plan (MIP)
  • Clinical Examples of ease of use

Postpartum Women – The Importance of the 3 Stages of Physical Therapy Treatment after Childbirth

Marianne Ryan, BS, PT, OCS

MarianneRyanShe has extensive experience in treating prenatal and postpartum patients with particular emphasis in helping women to restore their stomachs with core exercises. Her experience as an educator includes Columbia University School of Nursing– Nurse Midwifery Program, where she taught physical therapy treatment and exercises for prenatal and postpartum women, and New York University Dental School where she taught in the TMJ clinic.

She also serves on APTA’s panel of experts for high-risk pregnancies, and has an active social media presence. She developed a very successful exercise program geared towards postpartum recovery which is included in her latest book entitled Baby Bod®.

Call Description:

Phases of Postpartum Recovery and Physical Therapy Treatment

  • Early Phase – first 6 weeks postpartum; “The Healing Time”
  • Next rehab phase after healing time, but still nursing (relaxin is still produced), so there are precautions
  • Non-nursing stage

What Is Instrument Assisted Soft Tissue Massage (IASTM) and Is It Right for Me?

Dr. Michael M. Reinold, PT, DPT, SCS, ATC, CSCS

MikeReinoldMichael M. Reinold, PT, DPT, SCS, ATC, CSCS is considered a world-renowned leader in the field of sports medicine, rehabilitation, fitness, and sports performance. As a physical therapist, athletic trainer, and certified strength and conditioning specialist, Mike uses his background in sport biomechanics, movement quality, muscles imbalances, and manual therapy to specialize in all aspects of human performance. He has worked extensively with a variety of professional athletes with emphasis on the care of throwing injuries in baseball players.

Mike had worked for Boston Red Sox for many years as Head Athletic Trainer and Physical Therapist before opening a private practice in Boston, MA.

Mike has been featured in several local and national publications such as Sports Illustrated, The Sporting News, ESPN, Men’s Health Magazine, Men’s Fitness, Fast Company Magazine, Greatist, The Huffington Post, The Boston Globe, and The Boston Herald. He was recently name one of the 100 Most Influential People in Health and Fitness.

In addition to his clinical work, he has made significant academic contributions in the form of laboratory research, biomechanical research, and clinical education, teaching thousands of individuals worldwide. Mike has published over 50 journal articles and book chapters in such prestigious publications such as AJSM and JOSPT. In addition to his journal publications, Mike has also edited several books including The Athlete’s Shoulder, Conditioning Programs for Baseball Pitchers, Preventative and Rehabilitative Exercises for the Upper Extremity, and Preventative and Rehabilitative Exercise for the Lower Extremity.

Mike has an educational website at where he shares his new research and clinical experience in articles read by thousands daily. His website has won numerous awards for it’s content and quality.

His latest education resource teaches you how to quickly and easily learn Instrument Assisted Soft Tissue Mobilization (IASTM). You can learn more at or

Call Description:
You will learn:

  • The history of instrument assisted soft tissue massage
  • The pros and cons of IASTM
  • The type of tools on the market and which ones might be right for you
  • What diagnoses might benefit from IASTM
  • The reasons why Mike decided to use IASTM and how he is making it easier and more affordable for you to learn more about IASTM.

How to Grow Your Practice by Adding Massive Value for Your Clients & Create a Raving Fan Base

Erica Meloe, PT, OCS, COMT, MBA, MA

EricaMeloeErica Meloe is a physical therapist who received an MBA from New York University Stern School of Business, worked for 10 years at a major international investment bank, and then decided to bring her problem solving skills to helping others through physical therapy. She has an intense commitment to finding and healing the true source of the problem, and brings her 14 years of physical therapy practice and her rigorous training and experience in solving business issues to diagnosing and treating her patients. She is a Board Certified Orthopedic Clinical Specialist as well as a Certified Orthopedic Manual Therapist. Through excellence in customer service and her expertise in clinical puzzle solving, Erica has been able to provide significant value for her clientele as well as being totally committed to finding the true source of the problem. She is the co-owner of Velocity Physiotherapy in New York City and is passionate about advocating for the profession as well as her patients.

Call Description:

  • How can you as a Physical Therapist add value to your community AND increase your value to your existing patients?
  • To become great at business you have to add more value than anyone else does. Do you know what that value is for you? HINT: It’s generally not what YOU think it is!
  • How to connect with your patients…what will set you apart?

The Power of Proper Nutrition

Hillary Irwin, MS, RD

HillaryIrwinHillary Baron Irwin is a registered dietitian and the founder of Simply Beautiful Mom. She has years of expertise in teaching clients to make nutrition and health a regular part of their lifestyle.

With her supportive, nurturing style, Hillary takes into consideration the current habits of each client. She is an expert at teaching clients how to fit proper eating into a frantic lifestyle, taking the busiest of the busy and teaching how simple changes can create fantastic results.

In addition to her private counseling, Hillary has worked with leading wellness companies including Exhale Mind Body Spa, the Reebok Sports Club/NY and The Bar Method. She was recently named as one of Lauren Weisberger’s favorite things NYC on She is a regular contributor to several popular magazines and websites and, through her blog, provides simple, inspired ideas for creating delicious and healthy dishes. Hillary also lectures on healthy eating behaviors throughout the Tri-State area.

She holds a B.S in Nutritional Sciences with a concentration in Dietetics from Cornell University and a Masters Degree in Applied Anatomy and Physiology from Boston University. She is an active member of the Academy of Nutrition and Dietetics, the New Jersey Dietetic Association, and various Dietetic Practice Groups including Nutrition Entrepreneurs, Sports Cardiovascular & Wellness Nutrition and Weight Management.

Hillary lives in Westfield, New Jersey with her husband and two children. She loves food, traveling, cooking and spending time with her family.

Call Description:

  • How food relates to inflammation, which foods to eat and which to avoid
  • What are the supplements everyone can take
  • Tips on how to keep yourself energized throughout the day eating whole foods
  • The importance of water and when you should be drinking it


Mindfulness in the Workplace

Sonja Keller, B.Mus.Ed; B.Social Work (Honours)

SonjaKellerSonja Keller is a Social Worker, Therapist and Mindfulness Practitioner with over 20 years personal and professional experience working in community, mental health, prison and private practice settings.

Sonja is also the author of popular e-book, Healthy Mind, Happy Body and accompanying workbook – a fabulous duo for anyone wanting to transform their life from the inside out.

As the founder and CEO of Mindful Living, Sonja passionately connects with like-minded people through her Meditations, Mindfulness Articles, One-on-One Consultations and Stress Reduction Programs. She is also well-known among colleagues for her academic writing and her contribution to journals. Sonja has also recently launched her Mindfulness in the Workplace syllabus which is currently being trialled Nationally.

Call Description:

  • What is Mindfulness?
  • What is Mindfulness useful for?
  • The need for self-care in the workplace.
  • How can Mindfulness increase productivity?
  • How do you ‘do’ Mindfulness Meditation?
  • How can Mindfulness boost your energy levels?
  • How can Mindfulness increase your profit margins?
  • How can Mindfulness change negative self-talk into positive and attract greater abundance?


The Value of Taking Care of Yourself While Caring For Others + How to Charge What You’re REALLY Worth

Lori Fields, LCSW

LoriFieldsLori Fields, LCSW is a woman on a mission; fiercely passionate about inspiring women to accept themselves for who they are so they can awaken into their most confident and powerful self.

She’s a Licensed Clinical Social Worker with a Master’s Degree from NYU and Founder of Real Beauty Is, a coaching program and movement that empowers women to know their worth, claim their power and live the life they deserve.

Through her private practice, writing and public speaking she has helped thousands of women release limiting beliefs about themselves and improve the quality of their life.

Call Description:

  • Warning Signs that you might be burnt-out.
  • How to be a top-notch provider without giving everything.
  • Strategies to avoid burnout.
  • Why it’s important to create your own practice of “self-care”
  • Yes! You really can say “no” and why it’s so important.
  • Dealing with the challenging patient.
  • How to charge what you’re really worth. Your rates have EVERYTHING to do with how you feel about yourself.

Complex Understanding, Simple Method

Barrett Dorko, PT

BarrettDorkoBarrett Dorko is a 1973 graduate of the physical therapy program at The Ohio State University. His career in therapy has included a stint as the Senior Clinician at the Atlanta Back Clinic and teacher for the Institute of Graduate Health Sciences. During 30 years in private practice he regularly traveled to teach and became a writer, contributing to numerous print publications and publishing a book about clinical life. After five years as a traveling therapist he is now the Rehab Director in Cardinal Retirement Village in Cuyahoga Falls Ohio.

Call Description:

  • Simple Contact; What is it?
  • The transformation of manual care
  • Bottom Line: What does a painful problem represent?
  • What contribution might the culture make?
  • How might we learn more?


When Pain is Primary Problem, Treating Pain Should Be Primary Focus

Diane Jacobs, PT

DianeJacobsA physiotherapist for over 40 years, manual therapist for 30, keenly interested in pain as main focus for the last 15. Developer of a deconstructed kind of minimalist manual therapy that targets mainly cutaneous nerves, anywhere in the body.

Call Description:

  • Assess the patient for movement difficulties, and or painful movement.
  • Tell the patient you will not hurt them with the treatment, but that you’re going to look for a sore spot.
  • Consider the likely direction the likely cutaneous nerve is disseminating.
  • Land carefully, gently. Wait for the nervous system to accept your hands.
  • Locate a sore spot (indicates secondary hyperalgesia in this treatment model) with one hand.
  • Draw skin away from that spot, slowly, with other hand. Tenderness will decrease or disappear. Tissue will soften.
  • Hold for at least 2 minutes, each spot.
  • Let go slowly. Ask patient to stand up, retest active movement.


Step by Step Guide for Interview, Evaluation & Treatment of a Patient with Cervical Pain

Dr. Jason Silvernail, DPT, Dsc

JasonSilvernailDr Silvernail has been a practicing Physical Therapist since 1997, and is an active-duty officer in the US Army, who holds the rank of Lieutenant Colonel.

He is a Doctor of Physical Therapy, board-certified Orthopedic Clinical Specialist (OCS) with the American Board of Physical Therapy Specialties. He was Fellowship-trained in manual therapy at the US Army-Baylor University Fellowship in Orthopedic Manual Therapy, and is a Fellow (FAAOMPT) of the American Academy of Orthopedic Manual Physical Therapy. Dr Silvernail has been a Certified Strength and Conditioning Specialist (CSCS) with the National Strength and Conditioning Association since 2002. He is a member of the American Physical Therapy Association, the Orthopedic Section of the American Physical Therapy Association, the National Strength and Conditioning Association, and the American Academy of Orthopedic and Manual Physical Therapists (AAOMPT). He holds a Doctor of Physical Therapy degree from the University of Scranton and a Doctor of Science degree from Baylor University.

Dr Silvernail practices in an orthopedic and sports therapy setting in the US Army, providing care for a wide variety of acute and chronic conditions, such as neck and back pain, shoulder and knee pain, and a wide variety of sports injuries and pain problems.

His interests include manual and manipulative therapy, the neuroscience of pain, strength and conditioning, and fitness/wellness practice in physical therapy. He enjoys openly challenging mainstream therapy concepts and practices and is committed to the use of best evidence and critical thought to advance the science of physical therapy and improve outcomes for patients.

Dr Silvernail’s writing appears on the at the Soma Simple webforum, the Evidence in Motion weblog as well as on social media such as Facebook and Twitter. Opinions Dr Silvernail expresses are those his own and do not reflect the policy of the US Government, the Department of the Army, or the Department of Defense.

Call Description:

Jason will take us through a very easy to follow guide to learn the following:

  • How to create a differential diagnosis based on the subjective aspect of an evaluation as learned through fellowship training
  • How to test your differential diagnoses with special tests and evaluative procedures
  • How to utilize SINSS: severity, intensity, nature, stage and stability of the condition as a clinical reasoning tool
  • Then finally some suggestions for treatment for this patient.

Converting Conversations Into New Patients

Jerry Durham, PT

JerryDurhamJerry Durham, PT has been a Physical Therapist for 20 years. He has spent the last 12 years growing San Francisco sport and spine Physical Therapy along with his partner Sturdy McKee. Over the years Jerry has found his Passion to be spreading the word about the Value of Physical Therapy. He loves meeting other people and growing relationships that will benefit all who are involved. With this he has taken on the role of Chief Sales Officer and heads up the Marketing and Sales Program for SFSSPT. Jerry understands the importance of relationships and the conversations that need to be had with everyone from consumers to Congressmen in order for Physical Therapy to be on the forefront of HealthCare.

Call Description:

New patients, managed correctly, drive your revenue and ultimately your profit! So, Are you tracking your Referral Conversion rate? If you only track the new patients in your practice, you are missing a huge opportunity. There is tremendous value in knowing how many potential new patients call your office everyday, and why they did or did not translate into office visits. This information will drive your marketing program and give you immediate feedback on your customer service. Plus more, just by beginning to track one new number. This session will focus on why the initial new patient phone call is so important…THE CONVERSATION. A deep dive into the conversation that should take place with every potential new patient, the specific questions to ask a potential new patient and ultimately how to use the data collected in that initial call to better understand and manage your practice.

  • The importance of a critical number in your practice, Referral Conversion.
  • Understanding how tracking Referral Conversion rate will drive improvement in your new patient numbers, without spending any more marketing money
  • Learning how measuring Referral conversion will lead to an increased ROI on your marketing dollars.
  • Can you define the Value you bring to patients? This is Key to driving your Referral Conversion rate
  • MOST IMPORTANT: Learn the conversations that must be had to increase your Referral Conversion rate


Critical Ingredients in Building Your Brand Identity

Alan Siegel, CEO Siegelvision

AlanSiegelAlan Siegel is one of the best-known figures in branding and a driving force behind the plain English movement in the U.S. and abroad. In 2011 Alan created Siegelvision, a new company committed to a different approach to branding. Drawing on small teams of experienced, handpicked talent, Siegelvision develops simple, powerful brand strategies for clients seeking to step boldly to the next level.

Over the past five decades, Alan Siegel has gained the stature of both pillar of the establishment and provocative iconoclast while building a leading brand consultancy, Siegel+Gale, where he serves as Chairman Emeritus. As consultant, author and teacher, Alan’s influence extends to advising such organizations as Xerox, American Express, the National Basketball Association, Caterpillar, 3M, U.S. Air Force, Dell, The Girl Scouts, Phoenix House, the Legal Aid Society, Carnegie Mellon University and the New School; creating best-selling guides for The Wall Street Journal on understanding financial markets, and serving on the boards of numerous business, cultural and professional organizations.

In all he does, Alan is known for the plain speaking he helps clients achieve and for the excellence in individual and organizational communications that his own firm embodies. He pioneered the development of plain English for complex legal documents for business and government in the 1970s. During the 1980s Alan popularized the concept “brand voice,” and in the 1990s his firm championed the Internet as a powerful expression of brand strategy and essential component of the brand experience.

Alan is considered one of the leading authorities on business communications, bringing clarity to insurance policies, bank loan notes, mutual fund prospectuses and government communications.

Alan was the director of a project for the Internal Revenue Service to simplify U.S. individual income tax forms.

Alan has written extensively on branding and simplicity for The New York Times, Across the Board, and the National Law Journal and has appeared nationally on “Today,” “The McNeil-Lehrer Report,” and CBS and ABC News, CNN and the TED Conference. A graduate of Cornell University’s School of Industrial and Labor Relations, Alan also attended New York University Law School, the School of Visual Arts and Alexei Brodovich’s Design Laboratory. Currently, Alan serves on the boards of the Legal Aid Society, the American Theater Wing, where he is a Tony voter, Hamptons International Film Festival and John Jay College of Criminal Justice. Formerly, Alan served on the boards of the European Chamber of Commerce, the Museum of Arts and Design, the Aperture Foundation, the Museum of Modern Art Photography Committee, the International Center of Photography, the Paul Taylor Dance Company, the American Institute of Graphic Arts (AIGA), the Design Management Institute, the Nathaniel Wharton Foundation at Columbia Presbyterian Hospital, Business for Diplomatic Action, the Carey Business School at Johns Hopkins University, Turnaround For Children, the Authors Guild Foundation, Inc., Lapham’s Quarterly, and Girls Inc. (formerly the Girls’ Clubs of America).

Alan is the author of a series of personal guides for the Wall Street Journal, including the bestseller The Wall Street Journal Guide to Money and Markets (Lightbulb Press), as well as Writing Contracts in Plain English (West Publishing) and Simplified Consumer Credit Forms (Warren Gorham & Lamont). He is also the author of One Man’s Eye: Photographs from the Alan Siegel Collection, published by Harry N. Abrams in 2000, and Step Right This Way: The Photographs of Edward J. Kelty, published by Barnes & Noble in 2002. Alan’s latest book, Simple (Hachette), which he co-wrote with long-time colleague, Irene Etzkorn was released in April of 2013 to critical acclaim. In addition, Alan is a featured columnist for The Huffington Post.

In 2006 Jorge Pinto Books published Alan Siegel: On Branding and Clear Communications by Louis J. Slovinsky as part of its Working Biographies series.

Call Description:

  • Defining your profession
  • Building your personal brand
  • The critical ingredient—empathy
  • The role of Simplification


Left out and Forgotten. What PT’s are Missing in Patient Care

Dr. Lawrence N. Benz, DPT, OCS, MBA

LarryBenzDr. Benz is the President/CEO of PT Development LLC, and a partner in Evidence In Motion, Texas Physical Therapy Specialists, ProRehab-PC, Fit For Work, and BreakThrough Physical Therapy. He is nationally recognized for his expertise in private practice physical therapy and occupational medicine. A frequent lecturer at PT programs, national conferences, and MBA programs throughout the country, Dr. Benz has been on the American Physical Therapy Association’s (APTA) Advisory Panel on Practice and The Board of the American Board of Physical Therapy Specialties and is currently a Trustee with the Foundation for Physical Therapy (, Physical Therapist Business Alliance (PTBA), and University of Louisville. He is the recipient of numerous business and physical therapy awards including the Kentucky Physical Therapy’s Outstanding Physical Therapists award and Ernst & Young’s Entrepreneur of the year for his region. In May 2012, Benz was awarded the prestigious 2012 Robert G. Dicus Award for his outstanding contributions to both the Private Practice Section of the APTA and the APTA. In 2013, Benz graduated from the Master’s of Applied Positive Psychology program at UPENN. He is the co-developer of and, the first and largest blog devoted to the principles of EBP in physical therapy. Benz’s Foundation is the co-developer of Jacmel Rehabilitation in Haiti which can be found at

Call Description:

  • As physical therapists, have we fully understood how we consciously or unconsciously influence patient care through measures other than direct hands on interventions?
  • Have we internalized how our framing of patient problems and our resultant verbal and nonverbal clinical behavior influence patient outcomes?
  • Perhaps most importantly, have we fully embraced evidence behind empathy, compassion, and positive psychology principles that are directly relevant to patient care?


Success in the Cash-Based Practice Model

Dr. Jarod Carter, PT, DPT, MTC

JarodCarterDr Jarod Carter PT, DPT, MTC attended The University of Texas where he was a Diver on the National Champion UT Swimming and Diving Team. After graduating with High Honors in Kinesiology, he attended The University of St. Augustine, due to its reputation as a leader in Manual Therapy training. In 2005, he earned his Doctorate in Physical Therapy, and graduated Valedictorian of his class. He then pursued an aggressive Continuing Education path, acquiring certifications in Manual Therapy (MTC) and Strength and Conditioning (CSCS).

Since becoming a PT, he has continuously sought out skilled mentors and learning opportunities in Manual Therapy and business alike. He worked in both insurance-based and self-pay practices before opening Carter Physiotherapy in Spring 2010, a cash-based Physical Therapy clinic where he provides an hour of one-on-one care in every treatment session. Via creative marketing and his reputation for giving fast results, his patient schedule was full within 6 months of opening his cash-based practice.

With Insurance and Medicare reimbursements on the decline, many insurance-based PT clinics are struggling to maintain profit margins along with quality care. Jarod sees cash-based services as an important part of surviving the current and future changes in the health care industry, as well as maintaining high quality treatment options for consumers. For this reason, he is now helping other Physical Therapists add and convert to cash-based services, and avoid having the insurance industry dictate how they treat patients and remain profitable.

Call Description:

  • The primary patient population, referral source, and marketing strategy differences between cash-based and insurance-based practices and how to capitalize on these differences
  • When you can and can not accept self-payment from a Medicare Beneficiary
  • How to safely and successfully transition from an insurance-based practice model to a cash-based one.
  • The legalities of pricing your private pay PT services when your practice is still in network with some 3rd Party Payors


From Side Hustle to Full Time Gig: 7 Secrets to Go From Passion to Profit in Your Business – in just 30 Days (while holding a Full Time and/or Part Time Job)!

Kelly Lynn Adams, CPC, ELI-MP

kellylynnadamsKelly Lynn Adams, CPC is a certified professional business leadership and life coach, motivational speaker and writer. After more than 10 years in Corporate America, Kelly Lynn was over-worked, stressed-out and had hit rock bottom. After becoming a self-help junkie, Kelly Lynn turned her life around and decided to take her passion for business, spirituality and self-love and create her own dynamic brand.

Her mission is to help women entrepreneurs build kick a$$ profitable businesses while helping them shift their mindset, increase their confidence & step into their own divine power. Kelly Lynn’s mission is to leave a legacy for the next generation of women to come by helping one woman and one business at a time realize that they can be, do and have anything that they desire. Kelly Lynn’s work has been featured in and many other media outlets.

Download her e-book “The Little Pink Book Manifesto” 10 Powerful Tools That Will Transform Your Life and Your Business, here:

Call Description:

It’s your time to have a business and life that you absolutely LOVE! It is time to learn how to create a thriving, sustainable business, while working a job, having a social life and everything else you have going on in your life! In this call you will be learning some techniques that will bring you the results you have been looking for to create more cash, attract more clients and have more FUN in your business!

You will learn:

  • The #1 tool that will help you achieve your goals faster!
  • How to make money right at the beginning of your business; even if you are working a full-time/part-time job or have a family.
  • The biggest mistake that entrepreneurs make when growing a business (and how you can avoid this so YOU and YOUR business can be successful).
  • What is the best way you can set boundaries in order to eliminate overwhelm and anxiety so that you produce more money & tangible results?

Therapeutic Neuroscience Education

Dr. Adriaan Louw, PT, PhD, CSMT

AdriaanLouwAdriaan, co-founder and CEO of ISPI, earned both an undergraduate as well as a master’s degree in research and spinal surgery rehabilitation from the University of Stellenbosch in Cape Town, South Africa. He is an adjunct faculty member and guest lecturer at various universities. In addition, he maintains a clinical practice and is co-owner of The Ortho Spine and Pain Clinic in Story City, Iowa. Adriaan has been teaching postgraduate, spinal manual therapy and pain science classes throughout the US and internationally for 15 years. In addition, Adriaan has presented at numerous national and international manual therapy, pain science and medical conferences and has authored and co-authored articles, books and book chapters related to spinal disorders and pain science. Recently he completed his Ph.D. which centers on therapeutic neuroscience education.

Call Description:

  • Cognitions and pain
  • Failure of biomedical education to help patients in pain
  • The neuroscience of pain
  • Evidence for therapeutic neuroscience education
  • The “how to” of therapeutic neuroscience education
  • Integrating therapeutic neuroscience education into clinical practice
  • The bigger picture of pain
  • Physical therapy is ideal to treat people in pain


Physical Therapists Leading Research Efforts to Validate Spinal Manipulation

Dr. Emilio “Louie” Puentedura PT, DPT, PhD, OCS, GDMT (Australia), CSMT

LouiePuenteduraDr. Puentedura has been involved in orthopedic manual therapy for over 33 years, working in outpatient settings with a focus on spinal conditions. Originally trained in Melbourne, Australia, he worked primarily in a private practice setting for 15 years before relocating to the United States where he has lectured and presented seminars on the various approaches of manipulative therapy. Dr. Puentedura currently teaches in the entry-level UNLV DPT program where he is an Associate Professor, and also teaches in the PhD in Physical Therapy program at Nova Southeastern University in Fort Lauderdale, Florida. He has published extensively in research on spinal manipulation as well as pain neuroscience education. Dr. Puentedura is the winner of 2013 Rose Excellence in Research Award for excellence in Orthopedic Physical Therapy Research, and the winner of the 2012 John Medeiros Distinguished Author Award for the most impactful paper published in the Journal of Manual and Manipulative Therapy.

Call Description:

  • History of spinal manipulation
  • Professions that provide spinal manipulation
  • Is it safe to have spinal manipulation
  • Proposed mechanisms of action of spinal manipulation
  • Latest research on clinical use of spinal manipulation
  • Clinical prediction rules as tools to effectively target the use of spinal manipulation


Graded Motor Imagery

Dr. David Bulter, PT, M.App Sc. EdD

David-ButlerDr David Butler is a physiotherapist and educationalist. His doctoral studies focussed on professional conceptual change in the understanding of pain. David is a clinician, an international freelance educator and an adjunct lecturer at two Australian Universities. His professional interests focus around public and professional education in pain management. He is the author of the texts “Mobilisation of the Nervous System” (1991), ”The Sensitive Nervous System” (2000) and a co-author of “Explain Pain” (2003) and The Graded Motor Imagery Handbook (2012).

David is managing director of the Neuro Orthopaedic Institute, a worldwide group of physical therapists dedicated to manual therapy, pain education and research.,,

Call Description:

  • What is graded motor imagery (GMI)
  • Who is it for
  • Discussion of the components of Graded Motor Imagery
  • Skills and resources needed for best application of GMI
  • Links to Explain Pain
  • Current research and clinical experiences


The Influence of the Brain in Persistent Pelvic Pain

Sandy Hilton, PT, MS

SandyHiltonSandy graduated from Pacific University (Oregon) in 1988 with a Master of Science in Physical Therapy. She will finish her Doctor of Physical Therapy degree in December of 2013. She has worked in multiple settings across the US with neurologic and orthopedic emphasis combining these with a focus in pelvic rehabilitation for pain and dysfunction since 1995. Sandy has taught classes for Health Professionals and Community Education in returning to function following back and pelvic pain, assisted with Myofascial Release education and co-developed/instructs an Advanced course on the neurophysiology of Persistent Pelvic Pain and Treatment. She has two published papers presenting a framework for the treatment of Persistent Pelvic Pain and co-authored a chapter in an upcoming book from the International Association for the Study of Pain. Sandy’s clinical interest is with chronic and pelvic pain disorders for men and women.

Call Description:

  • Is chronic pelvic pain different than any other chronic pain state?
  • Current research on Mind-Body connection in pelvic pain.
  • Practical Application in the clinic
    • Graded Motor Imagery or Graded Exposure?
    • How do you target your treatment?
    • Measuring success
    • The benefit of manual therapy in persistent pelvic pain
    • The benefit of mindfulness and imagery in treatment


KellyLynnBonusGiftImage-300The After 5 Club Video Series
from Kelly Lynn Adams

This online video training series will help you to reach and uncover your highest potential in the most sustainable manner.

I hand picked the 25 speakers who will provide amazing content that will help you to create simple yet drastic results on an emotional, physical and spiritual level. Kick- a$$ change happens from the inside out. You don’t have to quit your job in order to make your business aka “your side hustle” into a reality.

The After 5 Club video training series is going to bring you tons of valuable information, tools and techniques that you can implement whether you:

A) Want to keep your career and continue your side hustle?
B) Want to make the transition to full time entrepreneur?
C) Want to have multiple streams of income coming in and want to make more money in “your side hustle?”

This video training series is going to be off the charts good, so come play with us!

SonjaKellerMindfulness Toolkit from Sonja Keller

Mindfulness Checklist
15 Minute Mindfulness Reading with Sonja on Skype
Mindfulness Meditation for Busy People Mp3

HillaryIrwinA Day in the Life from Hillary Irwin

Get tips from Hillary on how to make it through your day making healthy eating choices. The tips are practical and easy to incorporate into your everyday life.


Dr. Joseph BrenceIntegrated Manual Therapy, Pain Science, and Neurodynamics for the Lower Extremity from Dr. Joseph Brence

Dr. Joseph Brence has outlined very clearly and concisely the following concepts:

  • Pain science based on the most recent pain science research over the past 10-15 years, utilizing the biopsychosocial approach.
  • Classifying pain into nociceptive, peripheral neuropathic, and central sensitization.
  • Medical screening vs. differential diagnosis
  • Neurodynamics of the lower extremity: what is it, how do test and then how to treat.


The Healthy Wealthy & Smart 2013 Bibliography from Karen Litzy

  • Included in this bibliography are the references for many of the interviews so you do not have to spend hours on PubMed, EBSCO, etc.
  • Many of the included references are open access articles
  • The references are provided directly from the featured speakers



What people are saying about the conference:

  • “All of the videos great, informative, interesting and had something for me to “take away”. I look forward to “tuning in” the rest of the week! This is exactly what I needed right now!” Physical therapist, New York
  • “Thanks for getting new, updated, and relevant info out here for PT clinic owners. Its about time somebody is beginning to make a positive change in our field. Cheers to you!,” Physical therapist, California
  • “Thank you for putting this together! Great lectures so far.”
  • “Enjoyed the session. Keep up the great work and educating PTs worldwide through the technology.”
  • “It was a brilliant idea!” Physical therapist, Chicago
  • “I have been enjoying the conference! Really such a wide range of topics- I can see why it would appeal to just about any therapist in all levels of practice.” – PT student, New York


So if you want to have lifetime access to this great information,
grab the Healthy Wealthy & Smart 2013 package now
for only $249.00!